Which Is Better – In-house Amazon Team Or Agency?

Selling on Amazon is not easy – this is something companies learn as soon as they list their first product. Handling everything from building a brand presence to growing revenue is tough to do as a one-man-band. Although there are several options to consider when it comes to managing your Amazon business, the two most […]

Amazon Attribution

What is Amazon Attribution?

Amazon Attribution Program – Get A Deep Insight Of Your Off-Amazon Ad Campaigns Everyone knows that Amazon encourages sellers to bring external traffic to their product listing pages. But most advertisers who run off-Amazon campaigns face a common and significant issue: how to measure the performance of those campaigns. They have the data for when[…..]

Becoming Retail Ready on Amazon

As Amazon continues to make a bigger splash in the advertising game, brands are learning how to navigate the waters in order to maximize conversions and ultimately maximize their investments. There are many tactics a brand can take to drive more traffic to their products on Amazon such as Amazon Advertising through Sponsored Products, Sponsored[…..]

Amazon Professional Beauty

What is Amazon Professional Beauty?

Licensed stylists can now conveniently source professional-use beauty products on Amazon Business. Amazon Business launched the Amazon Professional Beauty Store to offer professional stylists, barbers, and estheticians a convenient, custom shopping experience with great selection. Discover top professional-use products in the new store from brands like Wella Color Charm, RUSK, and OPI Professional, plus other beauty supplies[…..]